e.l.f. Power Grip Primer + 4% Niacinamide

The e.l.f. Power Grip Primer infused with 4% niacinamide is your go-to solution for achieving a flawless makeup look. This innovative gel-based primer boasts a unique sticky texture that not only grips your makeup for all-day wear but also enhances your skin's appearance by evening out skin tone and adding a radiant glow. Perfect for all skin types and tones, this translucent primer glides on smoothly to create a perfect canvas for makeup application.

Enriched with skin-loving 4% niacinamide, this primer helps to brighten and smooth the complexion while combating dullness. Niacinamide is known for its ability to improve skin barrier function, making it an ideal choice for those seeking to enhance their skin's overall health and appearance. The combination of its gripping properties and skin-nourishing ingredients makes this primer a must-have for anyone looking to elevate their makeup game.

To use, simply apply the primer evenly across your face using your fingertips. The warmth of your fingers will help the product absorb into your skin for a seamless application. Allow it to set for about 30 seconds before proceeding with your makeup. The result? A beautifully dewy finish that keeps your makeup looking fresh and vibrant throughout the day.

Additionally, the e.l.f. Power Grip Primer is 100% vegan and cruelty-free, aligning with ethical beauty standards. Whether you’re prepping for a night out or a busy workday, this versatile primer ensures that your makeup stays put while providing essential skincare benefits. Your skin's future looks bright with this exceptional primer that not only prepares your complexion but also cares for it, making it the perfect addition to any makeup routine.