A gel-based color reflection that changes your tone without interfering with its natural base, this demi color nor allows you to achieve both cool tones and warm tones. INSTA TONE is like using an IG filter, it adds intensity and shine. It works on the surface of the cuticle and also leaves a feeling of full-bodied hair, perfect color and intense shine.Staying true to our concept of an Ammonia and PPD free color, this innovative formula is enriched with natural and sustainable Squalene, commonly used in skin care for its protective properties. Squalene, a component derived from sugar cane, regenerates the hydrolipid film of the hair during coloring. In this way, the proper level of water that the hair needs for optimal hydration and shine is maintained.